vanity is my favorite sin (devils advocate)

i suggest you sit down for a couple of hours and hash out 100 lines. then from the 100 lines take the best ones out. then come up with 100 more. then take the best ones out and then compare the 2 lists.

this is how we do it in the advertising world.

if you want to go and make it brilliant, remember to do the obvious, then throw it out.

good luck.
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i am an advertising creative.